# IFX Hub > IFX Hub is a custom business hub built by Infraxio: CRM, projects, orders, inventory, invoicing, double-entry accounting, a unified inbox, and an AI assistant in one system your staff, customers, and leadership share. It can complement, extend, or fully replace your ERP, and you own the software. ## Identity (Entity Disambiguation) - **IFX Hub** is a software product: a custom-built business hub (CRM, projects, orders, inventory, invoicing, double-entry accounting, unified inbox, AI assistant). - **Infraxio Hub** is another name for the same product (and the name of Infraxio's own internal instance). "IFX" is short for Infraxio. - **ifxhub.io** is the official product website for IFX Hub. - **Infraxio LLC** (https://www.infraxio.com) is the company that builds, hosts, and supports IFX Hub. It is a consulting and software firm based in Ponte Vedra, FL, USA. Contact: hello@infraxio.com, +1 (904) 867-0616. - IFX Hub is not an off-the-shelf SaaS subscription: each client receives its own instance on its own domain, branded as the client, and the client owns the custom software (including source code). - There is no public price list. Every hub is scoped on a discovery call (https://ifxhub.io/book). - IFX Hub can complement an existing ERP (e.g. NetSuite, SAP, QuickBooks), extend it, or replace it entirely. ## Key Pages - [Platform Overview](https://ifxhub.io/product): What IFX Hub is and how the hub, website, and mobile app are one system. - [All Features](https://ifxhub.io/features): Every module, including what is built in vs. built per client. - [Complement, Extend, or Replace Your ERP](https://ifxhub.io/erp): How to decide where a hub fits relative to an ERP. - [AI in the Hub](https://ifxhub.io/ai): Ask AI assistant, Assign to AI coding agents, Meetings AI, and the MCP server. - [Ownership](https://ifxhub.io/ownership): Why clients own their hub, and how engagements work. - [IFX Hub + Growth7](https://ifxhub.io/growth7): Two-way integration with Growth7 (https://www.growth7.io), Infraxio's marketing platform. Contacts sync from the hub to Growth7 as they change; engagement (opens, clicks, replies, calls, booked meetings, unsubscribes, scores) flows back to the hub contact. Growth7 can be opened from the hub via staff single sign-on or driven by the hub's AI assistant through Growth7's MCP server. - [Integrations](https://ifxhub.io/integrations): Stripe, Plaid, EasyPost, Gmail, Google Calendar, Slack, Zoom, GitHub, and more. - [FAQ](https://ifxhub.io/faq): Direct answers about IFX Hub. - [About](https://ifxhub.io/about): IFX Hub vs. Infraxio Hub vs. Infraxio LLC. ## Features - [CRM & Deal Pipeline](https://ifxhub.io/features/crm): Every contact, organization, and deal — connected to the projects, invoices, and messages that follow. - [Proposals & E-Signature](https://ifxhub.io/features/proposals): Send a link, see exactly what they read, and turn acceptance into a won deal automatically. - [Projects & Client Delivery](https://ifxhub.io/features/projects): Tasks, deliverables, documents, links, and client updates on one project record. - [Tasks & My Work](https://ifxhub.io/features/tasks): Boards, recurring work, dependencies, and automatic nudges — plus time blocking on your calendar. - [Unified Inbox & Live Chat](https://ifxhub.io/features/inbox): Every inbound message in one queue, attached to the right customer automatically. - [Meetings AI](https://ifxhub.io/features/meetings): Recordings in, summaries and action items out — plus prep for the next one. - [Knowledge Base & Presentations](https://ifxhub.io/features/knowledge): Internal notes with version history, public share links, and slide decks tied to your CRM. - [Invoicing & Payments](https://ifxhub.io/features/invoicing): Branded invoices, Stripe payment pages, recurring charges, and a receivables forecast. - [Accounting & Bank Feeds](https://ifxhub.io/features/accounting): General ledger, bank feeds via Plaid, reconciliation, period locks, and financial reports. - [Orders, Inventory & Shipping](https://ifxhub.io/features/orders-inventory): Products, stock, sales orders, layered pricing, shipping labels, and pick lists. - [Purchasing & Suppliers](https://ifxhub.io/features/purchasing): Purchase orders with freight, duty, and tariffs allocated to every line. - [Ask AI Assistant](https://ifxhub.io/features/ai-assistant): Plain-English questions and actions across every module, within your own permissions. - [Assign to AI & Demo Videos](https://ifxhub.io/features/assign-to-ai): Coding agents that work on a branch, open a PR, and record a narrated demo of the change. - [Client Portal](https://ifxhub.io/features/client-portal): Clients and contractors log in to exactly what they should see — nothing more. - [Mobile App & Website](https://ifxhub.io/features/mobile-and-website): Nothing to sync — the site and the app read and write the records your team works in. - [Security, Platform & MCP](https://ifxhub.io/features/platform-security): Roles, row-level security, encryption, custom domains, and an MCP server with OAuth 2.1. ## Solutions - [For Staff](https://ifxhub.io/solutions/staff): Orders, customers, tasks, and every inbound message in one place — no more bouncing between 12 systems. - [For Customers](https://ifxhub.io/solutions/customers): Proposals, invoices, payments, documents, and live chat — on your domain, under your brand. - [For Leadership](https://ifxhub.io/solutions/leadership): Cash, pipeline, orders, and delivery in one place — without waiting on another export. - [Industries](https://ifxhub.io/industries): Pharmaceutical distribution (DSCSA), labor unions, diagnostics and labs, medical practices, commercial real estate, debt settlement, consumer products, marine service, hospitality. ## Comparisons - [Custom Hub vs. Off-the-Shelf ERP](https://ifxhub.io/compare/custom-hub-vs-off-the-shelf-erp): An off-the-shelf ERP is the better choice when your processes are standard, you need certified modules for complex global finance, and you'd rather adapt to a vendor's best practices. A custom hub like IFX Hub, built by Infraxio LLC, is the better choice when your workflows are specific to your business, you want one system for staff, customers, and leadership, and you'd rather own the software than rent it per seat. - [IFX Hub vs. NetSuite](https://ifxhub.io/compare/ifx-hub-vs-netsuite): NetSuite, Oracle's cloud ERP sold as a subscription with per-user licensing, is the better choice for companies that need mature multi-subsidiary, multi-currency finance and a large partner ecosystem. IFX Hub, built by Infraxio LLC, is the better choice when you want a system built around your own workflows that staff, customers, and leadership all use, with no per-seat licensing and software you own. Many businesses run IFX Hub on top of NetSuite. - [IFX Hub vs. Odoo](https://ifxhub.io/compare/ifx-hub-vs-odoo): Odoo, a suite of business apps with an open-source core and a paid Enterprise edition, is the better choice for teams that want a very broad catalog of standard apps and are comfortable configuring or developing on the platform themselves. IFX Hub, built by Infraxio LLC, is the better choice when you want a system designed around your specific workflows, delivered and supported end to end, with the source code owned by your business. - [IFX Hub vs. a SaaS Stack](https://ifxhub.io/compare/ifx-hub-vs-saas-stack): A stack of separate SaaS tools — a CRM like HubSpot, accounting like QuickBooks, projects in Asana, support in Zendesk — is the better choice for early-stage teams that need to start today and change tools often. IFX Hub, built by Infraxio LLC, is the better choice once the stack has grown into a dozen logins, overlapping per-seat bills, and integrations that break: it puts the same work in one owned system on one database. - [IFX Hub vs. QuickBooks](https://ifxhub.io/compare/ifx-hub-vs-quickbooks): QuickBooks, Intuit's accounting software, is the better choice for businesses that mainly need bookkeeping, payroll, and tax-ready records their accountant already knows. IFX Hub, built by Infraxio LLC, is the better choice when accounting should live in the same system as your customers, projects, orders, and inbox — with a double-entry ledger, Plaid bank feeds, and reconciliation built in rather than synced from other tools. ## Guides - [What Is a Business Hub? (And How It Differs From an ERP)](https://ifxhub.io/resources/what-is-a-business-hub): A business hub is one system where staff, customers, and leadership work from the same records. Here's how it differs from an ERP and when you need one. - [Complement, Extend, or Replace: How to Decide What to Do With Your ERP](https://ifxhub.io/resources/complement-extend-or-replace-your-erp): Three options for an ERP that doesn't fit: complement it, extend it, or replace it. The questions that decide which is right, and how to move between them safely. - [Can Custom Software Be a Capital Asset on Your Balance Sheet?](https://ifxhub.io/resources/custom-software-capital-asset): How internal-use software capitalization works under ASC 350-40, why owned custom software is treated differently from SaaS, and what to ask your CPA. - [Why Your Website, App, and Back Office Should Be One System](https://ifxhub.io/resources/one-system-website-app-back-office): Most businesses run their website, mobile app, and back office as separate systems joined by fragile syncs. Here's what breaks, and what one system changes. - [What Is an MCP Server — and Why Your Business Software Needs One](https://ifxhub.io/resources/what-is-an-mcp-server): MCP (Model Context Protocol) is the open standard that lets AI assistants use software as a tool. What an MCP server is, how it works, and what good security looks like. - [The Real Cost of SaaS Sprawl: 12 Tabs, 12 Logins, 12 Copies of the Truth](https://ifxhub.io/resources/cost-of-saas-sprawl): SaaS sprawl costs far more than subscription fees: re-keying, reconciliation, onboarding, security gaps, and slow answers. How to find the real cost and consolidate. ## Optional - [Full text for LLMs](https://ifxhub.io/llms-full.txt): Every feature, capability, and FAQ answer in one file. - [Configure Your Hub](https://ifxhub.io/configure): Interactive tool to see your current apps converge into one hub. - [Book a Discovery Call](https://ifxhub.io/book)